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Picture this: me, sitting at a table, going back and forth over pennies. Yes, pennies. And winning. That’s what my past career in merchandising looked like – the art of negotiating down to the smallest detail. Now? I’ve traded product for properties. And here’s the thing: in a buyer’s market like we’re seeing today, those tiny wins can translate into serious value for you – whether it’s credits at closing, better terms, or making sure you don’t get stuck in a battle over small concessions that waste your time.
💡 Translation: You don’t have to be the “Petty Betty” in the room – that’s my job. I’m more than happy to dig in with the data, receipts, and research to make sure you walk away with the best deal possible.
Why this matters right now
Florida’s housing market is shifting – and Tampa Bay buyers have leverage.
📊 Tampa:
- Active listings up 31% year-over-year (Aug 2024 vs Aug 2025).
- Median sales price holding steady at $425,000, but price reductions are on the rise.
📊 St. Pete:
- Median price: $399,000.
- Homes sitting longer – 40 days on market on average (up from 32 last year).
📊 Clearwater:
- Median price: $385,000.
- Active listings jumped nearly 29% YoY, giving buyers more options to choose from.
(Source: Florida Realtors® Market Data, Aug 2025)
What does that mean? Sellers are more motivated, buyers have breathing room, and negotiations are back on the table in a way we haven’t seen in years.
The bottom line
This market is giving buyers room to ask for more – and you want someone in your corner who knows how to ask (and keep asking) until the deal tilts in your favor. Because whether it’s pennies or property, I’ve proven I know how to win. So before you stress about what to push for (or get caught in a battle of petty concessions), hand me the reins. I’ll do the negotiating, you just focus on picturing your life in your new home.
Curious about what kind of deal you could land in today’s market? Let’s chat – I’ll bring the data and my negotiating gloves.
